Success is not about under-promising and over-delivering. It’s about boldly promising what you have to stretch to deliver. So here is my 6-step formula for making the promise that other people want to purchase. Sales Champions inspire their customers by the way they make their promise.

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Testimonials

I want to thank you again for giving such a fabulous presentation! The conference evaluations were outstanding – out of a 5 point scale, our attendees ranked your presentation ability a perfect 5 (phew!) and the content a 4.8. Great reviews from all involved!

Erin Carlson | Senior Director, Education & Training | NHCAA

"Thanks for a great contribution to the success of our program in Toronto last week. I know we can always count on you to deliver motivational perspectives, to add value, and to energize the team. It is a pleasure working with you, and looking downstream, I look forward to future opportunities to work together to master the new realities."

Jerry P. Leamon, Global Managing Partner, Member of the Executive, Deloitte Touche Tohmatsu

“Your presentation was truly electrifying and many individuals told me it was the highlight of what was an outstanding meeting! I can't thank you enough for your generosity! You were truly fabulous!”

Debra Sexton, Past President & CEO, Professional Conference Managers Association

"The best decision I made was to say no to 3 other speakers before your name was presented. You were the right guy. I very much appreciate your strong contribution to the success of the conference. Your input, flexibility, ability to rise to the occasion, honesty, energy, humour - both as a giver and receiver -Ron`s imitation and your ability to laugh about it went over very well, and key messages all hit the right notes.

Henry Donkers, Regional Market Leader, BMO

Your message was the perfect note to end the summit, as it not only pulled together various elements from the previous speakers but also was an energizing call to action.

Joel Jang, Leader, GE Asian Pacific American Forum